It's official! Amazon Prime Day dates confirmed

Prime Day started in the USA in 2015 and has grown quickly - with expansion to many global countries, including Australia previous year. This year, Prime Day will start on Midnight of July 15 Pacific Time and will carry over for 48 hours.

The two-day sales event will feature over one million deals! More than a million deals will be on offer, we're told, with "the biggest Prime Day deals ever on Alexa-enabled devices".

Amazon's Prime Day sale is back with the online retailer confirming this year will see more deals than ever before.

Target is targeting Amazon's Prime Day with a 48-hour deal marathon of its own.

CNET wonders if Amazon Prime Day may eventually morph into Amazon Prime Month, and it's a reasonable assumption to make considering the company's latest announcement.

So now five years later, Amazon is redefining what "day" means.

Meanwhile, the PCMag survey also touched on another Prime Day worry: porch pirates. This will be the third Prime Day sale in India while globally it's the fifth.

As already mentioned, the deal is exclusively for Amazon's Prime customers only but there is a way you can get these deals without having to pay for the prime subscription.

Amazon Prime Video will release 14 new titles over 14 days in nine languages including English, Hindi, Taimil, Malayalam, Marathi, Bengali and Punjabi.

Amazon (AMZN) started Prime Day in 2015, and it has evolved as the Seattle e-commerce giant's business footprint expands.

Once the trial ends, you can sign up for an annual membership for $79, or a monthly membership at $7.99 per month. In a statement to SheKnows, Amazon said, "Stay tuned as we continue to reveal collaborations with actors, musicians, athletes and top brands including new Prime Day Launches and, of course, exclusive deals".

Amazon Prime Video will launch 14 new titles in the run-up to Prime Day. Many brick-and-mortar retailers are struggling to keep their footing amid Amazon's growing market share and changing consumer tastes. Levi's will drop a special version of its iconic jeans designed by football player Sterling Shepard and model Chanel Iman Shepard.

  • Zachary Reyes