Faceblock campaign urges users to boycott Facebook for a day

Facebook revealed on Wed- nesday that an estimated 87 million users around the world had had their personal data harvested by a quiz app downloaded by 305,000 people because of the way the social network allowed apps to access data about their friends.

"Unfortunately some explanations fall short of my expectations".

- Facebook is bringing changes to Events API, Groups API and Pages API.

In March, it was made public that personal information of about 50 million Facebook users had been harvested by the Cambridge Analytica consultancy firm without their permission.

Zuckerberg, who will be testifying before the US Congress next week, said after Facebook "identified Russian interference in the 2016 US elections" they successfully deployed new AI tools before the French, German and Alabama Senate special elections helping remove "tens of thousands of fake accounts".

Zuckerberg acknowledged the company had not done enough to protect user data, saying it must take a more serious approach after years of being "idealistic" about how the platform is used. 60,957 Belgians' profiles were harvested, and 59,480 Greeks'.

The company added that they "did not use Facebook data or any derivatives in the U.S. presidential election". "(Cambridge Analytica) said it has done surveys in India and followed proper guidelines and procedures for that and that it doesn't have data of Indians (illegally obtained through Facebook).

The data sharing project was reportedly devised by Facebook's secretive research department known as Building 8.

Amid the privacy scandal, Zuckerberg said Wednesday that mistakes are inevitable when running a company as large as Facebook. Of course, the company didn't broadcast this news.

The official who spoke to ET said the government had asked Cambridge Analytica for information pertaining only to alleged breach of data from Facebook. The company also said it would require managers of popular Facebook pages to have their identity verified.

The global group of campaigners is asking people to take part in a day of online protest by refusing to use Facebook's platforms and apps, including Messenger, WhatsApp and Instagram, for 24 hours. The upcoming feature, the deleting of "deleted" videos, the reducing of SMS and call logs and more show that many of Facebook's latest privacy features are merely reactive.

Goldman and Himel added that Facebook was increasing its investment in technology-based detection methods: "We're also investing in artificial intelligence and adding more people to help find advertisers that should have gone through the authorisation process but did not".

  • Zachary Reyes