Blizzard Signs Major Third-Party Live Streaming Deal With Twitch
- Author: Arturo Norris Jun 21, 2017,
Jun 21, 2017, 1:32
Twitch will be airing the Heroes of the Storm Global Championship (HGC), StarCraft II World Championship Series (WCS Circuit), Hearthstone Championship Tour (HCT), Hearthstone Global Games (HGG), World of Warcraft Arena Championship, Overwatch APEX League, and the Overwatch Premier Series. The deal, which reflects Blizzard and Twitch's long-term investment and ongoing commitment to their passionate communities, supports the world-class competitive ecosystem across all of Blizzard's esports properties.
"We founded Twitch as a gaming platform heavily based on our community's reaction to games like Blizzard's 'StarCraft II, '" Twitch COO Kevin Lin said. Starting Tuesday and running through August 10, new and current Twitch Prime subscribers will receive a Golden Loot Box - essentially a collection of in-game items - for "Overwatch".
The partnership will also bring free in-game loot to Twitch Prime members in various Blizzard games, beginning with a golden loot box in Overwatch. Heroes of the Storm and Hearthstone loot is also expected. Twitch Prime is included as part of Amazon Prime subscriptions, so if you're already on your free 2-day shipping game, connect those accounts for free loot! "Our esports communities are vital to us".
Blizzard games are among the most viewed on Twitch.
Best known for blockbuster hits including World of Warcraft, Hearthstone, Overwatch, the Warcraft, StarCraft, and Diablo franchises, and the multi-franchise Heroes of the Storm, Blizzard Entertainment, Inc.