SRK, Imtiaz changing the marketing game

Actor Anushka Sharma has ringed in Imtiaz Ali birthday with a special shout-out, giving fans a sneak peek into the birthday boy's 'Jab Harry met Sejal's world. And well, for good reasons; one, it is an Imtiaz Ali movie, two it stars SRK and Anushka who are known to deliver a lovely chemistry on screen, and three, because of the title which underwent numerous changes post which the makers shortlisted the current one.

After being suggested a lot many titles from "The Ring" to "Rahnuma" the team has finalised the title which is "Jab Harry Met Sejal" and people are loving it. Diving into the conversation, Karan Johar tweeted that Ranbir deserves him Rs 1250.

Head draped in a turban, Shah Rukh Khan stood in between the filmmaker and Anushka. He said he wants Rs 5000 as a reward and in cash. However, SRK quickly retorted saying, Imtiaz came to him with the story of Jab Harry Met Sejal only because Ranbir was busy with Jagga Jasoos. So, when the title of the movie was announced one day, Ranbir Kapoor was quick to claim his reward.

"Jagga Jasoos we are quits now!"

Later in the night, Bollywood celebrities Deepika Padukone, Ranbir Kapoor with Rajkumar Irani, Alia Bhatt and others were seen at Imtiaz Ali's birthday party, which was a private affair for friends and family. Hisaab barabar. Give @karanjohar his share for the "Jab" part in JHMS please.

  • Salvatore Jensen