Apple says payouts from App Store total $70 bn

According to Philip Schiller, Apple's senior vice president of Worldwide Marketing, "People everywhere love apps and our customers are downloading them in record numbers".

Now, however, some estimate that Google's Android (that is, the official Google Play store plus other Android stores) may finally start to surpass Apple in revenues: figures from March from App Annie note that while it expects Apple to generate $60 billion in revenue annually by 2021, Google Play will bring in $42 billion and other Android stores $36 billion.

Apple announced developers have earned over $70 billion since the App Store went live in 2008.

With the recently introduced iOS 10, app users are able to connect and collaborate in exciting new ways, such as on a fashion sketch with Prêt à Template. The App Store now offers subscriptions through more than 20,000 apps after subscriptions became available across all 25 app categories in the fall of 2016. The App Store is home to the most innovative apps in the world and in the past 12 months alone, downloads have grown over 70 percent.

June is gearing up to be a big month for Apple and its global network of developers.

Customers over the years have come across some wonderful app hits like Pokémon GO and Super Mario Run.

The announcement also gets out of the way several smaller, incremental announcements that Apple may have been planning to make at its annual developers conference - possibly making more time for product launches and other cool reveals. It was also noted that apps in the gaming and entertainment categories managed to bring in the most revenue.

The fastest growing category is Photo and Video which has seen an enormous 90% increase in the past year.

This also goes for subscriptions.

Users are sure loving the App Store - app downloads increased 70% compared to previous year, and paid app subscriptions rose 58% in that same period. Apple says these subscriptions have risen 58 percent year-over-year. Apple called out apps for Netflix and Hulu as leaders here, as well as the cooking app Tastemade, and photo apps Over and Enlight.

  • Arturo Norris