BMW, Mercedes, Hyundai Pull Ads From 'The O'Reilly Factor' Amid Scandal
- Author: Zachary Reyes Apr 18, 2017,
Apr 18, 2017, 19:32
Also Monday, psychologist Wendy Walsh, a radio and TV personality who once starred in a regular segment on O'Reilly's show, detailed a sexual harassment allegation of her own during a news conference in Los Angeles.
The claims were exposed by a New York Times investigation that surfaced five sexual harassment cases that were made against the political commentator.
Fox news said in a statement Tuesday that it values its advertisement partners and was "working with them to address their current concerns about the O'Reilly Factor".
Over the weekend, a New York Times investigation reported Fox News anchor Bill O'Reilly had quietly settled a number of claims of sexual harassment or inappropriate behavior lodged against him, paying out nearly $13 million in settlements.
"We regularly evaluate our media buys to ensure alignment with our corporate values, and in light of the recent allegations we have chose to pull our upcoming ads from The O'Reilly Factor", T. Rowe Price said in a statement reported by The Daily Beast. The automaker said it wants to partner with companies and programming that share its values of inclusion and diversity.
Although almost two dozen concerned TV advertisers have now left Fox News Channel's "The O'Reilly Factor" due to recent allegations, the network itself hasn't lost any revenue.
A Fox News spokesperson did not immediately respond to a request for comment. But P&G yanked its commercials from the network, even as others simply insisted their ads no longer appear during the Imus program.
At politicalgarbagechute.com, we're told that Fox News plans a show called "Bill & The Other Bill" - hosted by Cosby and O'Reilly".
Fox indicated in a statement that companies' ad buys had been shifted to other programs on the network.
An exposé in The New York Times revealed that Fox News and O'Reilly have collectively paid out $13 million in out-of-court settlements to date.
GlaxoSmithKline said it had "temporarily put a hold" on ads on O'Reilly's show while it reviews the situation.
The O'Reilly Factor is the most widely viewed U.S. cable news show, with an average of 3.98 million viewers in early 2017, according to Adweek. O'Reilly has denied all allegations against him.
Major advertisers have begun cancelling spots on America's most-watched cable news show following reports of sexual harassment involving the star, Fox News host Bill O'Reilly. Fox renewed his contract shortly after the Times report came out.
O'Reilly's ratings have gone up over the past year with the intense interest in politics.