'Bill O'Reilly needs to go to jail'

Dozens of advertisers have removed their ads from airing during "The O'Reilly Factor" following a New York Times report over the weekend which revealed that Fox News and O'Reilly have settled lawsuits with five women accusing the host of sexual harassment or other misconduct, totaling $13 million.

The companies appeared to be acting on their own, to the surprise of advocacy groups that usually orchestrate such campaigns.

The television show is the top revenue producer for Fox News, generating over $178 million in advertising money in 2015, and $118.6 million in the first nine months of 2016.

In a statement posted on his website on Saturday, O'Reilly said he had been unfairly targeted because of his prominence. Almost half of the 107 companies that recently advertised on the program are now refusing to do so again, Buzzfeed reports.

Advertisers are right to pull their ads from The O'Reilly Factor, but if they're serious about addressing sexual assault and harassment, that's not almost enough.

Bill O'Reilly has been accused of sexual harassment by women who've worked at Fox, but what do those women who are still at the network think?

O'Reilly, who hosts the country's most popular program on cable news, is no stranger to scandal. If advertisers are truly serious about condemning "all forms of harassment" and advertising only in environments that highlight "the importance of women", it should be unthinkable to continue to advertise on Fox News - a network that has shown time and time again that it doesn't take sexual harassment seriously. "In my more than 20 years at Fox News Channel, no one has ever filed a complaint about me with the Human Resources Department, even on the anonymous hotline. I can not be thought to be afraid of Bill O'Reilly or anybody". She went on to say "it's all catching up with Bill O'Reilly and that sexual harassment enterprise that they created over there at Fox". O'Reilly has also edged the surging Maddow in the key 25-54 demographic that advertisers covet most two of three days this week.

"I don't think Bill did anything wrong", Trump said in the Oval Office. O'Reilly hasn't admitted any wrongdoing.

A danger for O'Reilly is if he becomes symbolic of a toxic workplace culture intolerant of women and out of step with the times. She now has scores of newfound fans across the USA, but O'Reilly and Trump might not be among them.

Andrea Mackris, a former producer on O'Reilly's show, said in her 2004 sexual harassment suit that the anchor made threats about what would happen if she complained about his behavior, saying she would "pay so dearly that she'll wish she'd never been born".

  • Zachary Reyes