Google Launches Global Fact-Checking Crusade

The Fact Check tag was introduced by the company in October 2016, weeks before the U.S. presidential election, but was available only for users from the U.S. and UK. The company introduced several measures, including working with paid third-party fact-checkers, introducing stricter policies of ad selling and creating new products that should help curb untrustworthy information.

"Even though differing conclusions may be presented, we think it's still helpful for people to understand the degree of consensus around a particular claim and have clear information on which sources agree", he added.

Google has worked with 115 fact-checking groups worldwide for the initiative, which began past year, according to reports.

Google, like Facebook, has come under increasing pressure to tackle the rise of fake news, which was credited with helping propel Donald Trump into office late past year. The feature first began testing on Google News with publishers in select regions in October.

The internet world is plagued with fake news and major players are getting ready to tighten their belts to make sure that they find the efficient way to combat it. Google is all set to roll out a fact check label to the editions of Google News across the world.

The term "fake news" became viral during the United States presidential election campaign, after it was widely reported that false and misleading stories posted on different sources, mostly social media, might have influenced the outcome of the presidential election.

The moves by Facebook and Google aim to change the way news is ranked, diminishing the importance of how often a particular story is shared or clicked on.

Publishers will need to conform to several rules to have articles display with the fact-check label. Their conclusions will appear in search results as long as they meet certain formatting criteria for automation. Google will not be doing its own fact checking, but rather will be presenting richer information from fact-checking sites such as Snopes and PolitiFact. So this feature will help fact checking sites with a better chance of reaching people. Now if only people knew how to use Google properly, then we probably would solve some significant part of this post-truth problem.

  • Carolyn Briggs