Chance The Rapper Reveals Details of His Apple Music Deal
- Author: Salvatore Jensen Mar 20, 2017,
Mar 20, 2017, 10:26
The 23-year-old has refused to tie himself to a major record label, instead preferring to release his music for free.
Apple has done multiple exclusive launches since the debut of Apple Music in 2014, but until now, there's been very little insight into what Apple offers artists to entice them to offer up exclusives on the music service.
He clarified that Apple Music gave him half a million dollars and a commercial for the permission to post Coloring Book exclusively on their streaming service. Now, through a series of tweets, the Grammy award victor revealed that Apple's music sector paid him a whopping $500,000 for the exclusive rights to stream Coloring Book.
Chance continued his explanation, writing that after the two-week exclusivity period, the mixtape was available for free. "I feel like if I didnt clear it up people would keep trying to discredit all the work we did to make Coloring Book what it became". "I wanna clear things up".
And Chance explained he had accepted the deal because he would still remain in control of his music. "Folks out there without a deal need to know they're doing everything right just keep at it", he said before imparting advice. "If you come across opportunities to work with good people, pick up cash and keep your integrity I say Do It".
Apple has inked exclusive deals with a wide range of artists, from Drake and Taylor Swift to Frank Ocean, The Weeknd, and Katy Perry.
That said, the practice of offering huge sums of money for exclusive album access has been called out by critics who argue limiting access to music reduces its value.